On a recent trip to Philadelphia, I made it my mission to pick up the Ulta-exclusive Tarte Double Duty Beauty Shape Tape Contour Concealer. The internet was collectively losing it over this concealer, and since we don’t have Ulta in Canada, my other option was to order this concealer directly from the Tarte website and pay the astronomical shipping, which is no bueno.
In any case, I’m glad I picked it up, because this concealer has quickly taken its place among my favourites.
A few things make this baby unique. One is the super-thick, super-pigmented formula. A little goes a very long way – some days I find I’ve applied too much for my liking, but it never cakes or creases on me so it’s not really a problem. Another interesting feature is the gigantic tube and brush. You get a whopping 10mL of product in there here, and the doe-foot applicator is at least twice the size of the Nars one (shown side-by-side below), which I’d consider to be standard.
I picked up the shade deep, which was the darkest shade in the line at the time. It was definitely ashy on me when I got it at the end of August because I was tan from the summer sunshine. They’ve since released a darker shade that I think would’ve been a better match for me at the time. My skin is lighter now than it was then, though, and it’s a great match now.
The good, then? Super pigmented but lightweight, doesn’t fade or crease, covers my dark circles like nobody’s business, and the finish sits somewhere between satin and radiant. The bad? The packaging is pretty annoying. It’s like the little plunger (is that what it’s called?) inside the neck of the bottle doesn’t scrape off enough product, so it’s always a little messy to apply. Also, I can’t tell you the number of times I’ve almost touched my eyeball with that humungous applicator, but maybe I’m just clumsy.
Formula-wise, it is significantly thicker and more pigmented than all my other concealers, which I like. The finish is more satiny than the Too Faced Born This Way – more on par with the UD Naked Skin concealer.
|Concealer||Size (mL/oz.)||Price (CAD)||Price Per mL|
|Tarte Shape Tape||10 mL/0.34 oz.||$29||$2.29 per mL|
|Too Faced Born This Way||6.8 mL/0.23 oz.||$32||$4.70 per mL|
|Urban Decay Naked Skin||5 mL/0.16 oz.||$35||$7 per mL|
|Nars Radiant Creamy||6 mL/0.22 oz.||$36||$6 per mL|
In terms of price, by virtue of the amount of product you get in the tube, I think this guy wins for value. The fact that it’s so difficult to get a hold of and you may have to pay shipping (on the Tarte site) might bring the price up, however.
Overall, if you live near an Ulta or find yourself near one, there’s a reason the internet loves this product. It’s definitely worth a try if you like a flawless base!