Do you ever give into advertising?
I, like most modern consumers, like to think that I am impervious to even the most enticing, Don Draperian ad campaign. Deep down, I know that’s not true, and that Don Draper would probably prefer to have the consumer think that she’s making her own decisions.
This time, friends, I am 100% willing to admit that I was influenced by a pretty cool ad.
I believe in charcoal as a workhorse ingredient in masks. I was minding my business reading the Victoria Beckham issue of Allure Magazine when I came across the coolest ad I’ve ever seen. It featured a woman in a kick-ass jumpsuit holding a giant magnet sucking dirt towards it. It’s funny because when I worked for Origins, we were taught to describe charcoal as a magnet for dirt. Maybe that’s why this ad really stuck out at me.
The product itself is fairly expensive, but I got it on sale at Shoppers Drugmart last week. You get four or five single-use packets in each box. To use it, you wet your face, tear open the packet, and begin massaging the contents into your face.
It begins to warm as soon as it contacts the water on your face. As it warms, you should massage it in for about a minute. I didn’t find it terribly exfoliating; it was overall pretty smooth, and for my skin, I wouldn’t call it an exfoliator.
After massaging, I chose to leave it on for about 5 minutes, although you can rinse it off . It stays wet – it does not dry and harden like a conventional clay mask.
As for the results, I was skeptical and hopeful at the same time and I have to say, I am pleasantly surprised.
I have a ton of clogged pores on my nose. They never really erupt into full-on acne, but they’re always just sort of hangin’ out in there. This mask got rid of them without the itchiness I usually get from the Biore Pore Strips. I’m not sure how long it’ll last before I’ll need to use another one – the package says that you can use it 2-3 times a week – but I’m hoping to stay on top of the pore-clearing situation. (Three days post-mask, however, my nose pores are still clear. Woo!)
If you struggle with blackheads and clogged pores, and you can get this mask on sale, I’d say give it a go. Biore also makes a charcoal cleanser as part of this line, and I’ve got that in my crosshairs now, too. Skin purifying products from the drugstore? Sign me up.